The look and feel of a website are one of the factors that affect your audience. On one hand, UI plays a vital role in optimizing the interaction, UX and other factors help you build trust among your audience.
Every design has some objective as well. Be it a blogging website or an e-commerce platform, they aim towards a segment of the user who would be using your website or products.
So, here are few techniques that would help you achieve trust within your design.
- Testimonials and reviews: It can help you gain the trust of your audience. To do so, publish screenshots of any of your recent visitor or happy client who had a great experience with your product/services.
- Display Featured Posts: It is likely that some of your customers could have a great time availing your service or using your product. Feature them on your website.
- Security is the Key: Your website must be secured with online seals and another kind of security protection to let users know that any payment they make is fully secured.
- Greet your Audience: Don’t be a lot more formal with your words. A usual description of what service you offer can also be informed by letting the user know in a way that they usually communicate in.
- Be transparent: It’s good to be diplomatic with the text you put on your site, but a good way is to present your achievements with confidence and drawback with diplomacy.
Trust is the key ingredient of any successful product or service. Hence, its design can never be overlooked. This is something that takes a long time to be built. Just like a brand, it might take years of effort to come up and take place in the minds of the web users. Trust in the form of design is much like the representation of what