User experience design is a process which gives the user exactly what they need. We improve the UX design means improve the usability, performance, and accessibility. The conversion rate also depends on the UX design how the user experience is.
If you improve the user experience of the product then the traffic coming to your website and if the more user came to know you, then the possibility of conversion is high.
Here are some ways to enhance your UX of the website.
1- Call to Action button.
CTA buttons are very important on the website that guide the user towards conversing or guide the user for sign up, updates and many more things.
If we use a clear call to action button on our website then it will definitely impact on our conversion rate. The more you show the CTA button upfront the more user business you convert.
Here are some things which you need to take care of:
- The word count should be no more than 5. So keep this in mind while start writing the CTA.
- The color of the CTA also plays a crucial role in the conversion. It will create a great impact on the user experience.
2- Usage of image
The image which you are using in your website should be attractive enough to indulge the user’s mind. If you are using any stock image user will lose interest in your website.
If you use stock images then the user will easily find out from where you are using this and this will ultimately impact your business. So try to create the images or vector on your own. This will help you to gain the trust of the user.
3 – Error images
This is one of the reasons why users get frustrated and switch into another website instead of waiting. Error messages are the things which make a negative impact on our business.
We need to find out the error page on our website first. Then resolve them and make a better performance=ce web page then only we can convert the business.
After resolving the issues still there are some issues which can we held due to network error or any connection error kind of thing then use a pleasing image for error message, that will create a good impression on the user.
4- Loading time
If the user came to your website so it is obvious that he needs something in which you can help him. If the speed of loading is slow then the user loses interest in you and try to find someone else.
If the page loading time is more than 2 sec. Then the user gets impatient and tries to open the other product websites. This is very important that the things which you are dealing with is not slow at all to show. This will impact your business surely.
Conclusion
The points which I mentioned above is required to boost your business growth and also increase the conversion rate. Generally, we don’t know how to deal with theses problems but I have tried a lot to solve your problem by writing this blog so that we all can aware of the problems. When we know the problem then only we can find the solution to that particular problem.
You can talk to our experts for the Ui Ux design services.
